Building Contractors
A P Berrystone Building Contractors
Building Contractors in Swindon, ranked #1.
How a local building contractor has stayed the top organic result, year after year, without paying for ads.
The challenge
Getting to #1 is one thing. Staying there is another.
A P Berrystone were already doing well on Google when we started working together. So this story isn't about a turnaround. It's about something harder to do and easy to underestimate: holding the top spot for "building contractors swindon" over the long term.
Rankings are not set and forget. Competitors invest, Google changes how it ranks, and reviews and relevance need to be kept up. Plenty of businesses hit #1 and then quietly slide down a few months later. The goal here was to make sure that never happened.
What I did
Kept the top spot, year after year.
This one is about consistency, not a one-off push. The work is steady and ongoing, which is exactly why the ranking has held.
- Ongoing local SEO. Continuous on-page and local SEO work around "building contractors swindon", so they hold the top spot rather than just reaching it once.
- Google Business Profile management. Keeping their Google Business Profile active, accurate and optimised so it stays competitive in Google Maps and the local pack.
- Monitoring and adjusting. Watching the rankings and the competition and adjusting as Google updates and the local market shift over time.
The result
Still #1 organically.
Four years on, A P Berrystone are still #1 organically for "building contractors swindon". Staying at the top for years, not weeks, is the real proof here: it only happens because the work behind it never stopped. The rankings are public, so you can check for yourself. That is what consistent local SEO in Swindon looks like.
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Search "building contractors swindon" and they're the top organic result, below any sponsored ad.
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